AIA Wisconsin | Wisconsin Architect Rate Card

Wisconsin Architect
Advertising Mechanicals

If you have any questions regarding our editorial calendar, please contact Brenda Taylor, managing editor, at 608-257-8497 ext. 102 or via e-mail.

Ad Size	Width	Height
Bleed	8 3/4"	11 1/4"
Trim	8 1/2"	11"
full page	7"	10"
2/3 page	4 1/2"	10"
1/2 page	3 1/2"	10"
1/4 page	3 1/2"	4 1/2"

Ad Specifications

Bleed
On bleed pages, hold all live matter no closer tha 1/4" from all edges.

Insert Specifications
All inserts should be supplied flat and unbound.

Digital Material Specifications
Electronic Files must be accompanied by a color proof and may subject customer to additional charges for manipulation to meet printer’s specifications and/or film output.

Digital files are accepted on PC formatted CD-ROM. Do not email files. Include company name, ad name and run date/issue. Convert all RGB images to CMYK. Colorize TIFFs in Photoshop only. Convert all colors to process unless PMS color is intended. Save layout files to PDF format. Imbed all fonts and artwork. Save as composite color file.

Proofs
Color proof is mandatory for all color ads.

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